Lotus & Pearl
Lotus & Pearl
  • Home
  • About Us
  • Why Us
  • Our Services
  • Contact Us
  • More
    • Home
    • About Us
    • Why Us
    • Our Services
    • Contact Us
  • Sign In
  • Create Account

  • My Account
  • Signed in as:

  • filler@godaddy.com


  • My Account
  • Sign out

Signed in as:

filler@godaddy.com

  • Home
  • About Us
  • Why Us
  • Our Services
  • Contact Us

Account

  • My Account
  • Sign out

  • Sign In
  • My Account

Our Services

Market Representation

Marketing Strategy & Campaigns

Market Representation

Our team have over 40 years’ experience working internationally within the distribution landscape.

We offer full representation in the international, inbound, domestic, retail & online markets.  


Our global agency partner network offers on ground support and together we have a huge network of trade contacts in Australia, New Zealand and around the world. 

Trade Engagement

Marketing Strategy & Campaigns

Market Representation

The team have extensive experience in trade engagement including

  • Agent training via webinars, workshops,  sales calls and online modules
  • Familiarisation trips 
  • Roadshows and sales missions
  • Itinerary development and packaging
  • Development of Incentive and loyalty program design for travel agents

Marketing Strategy & Campaigns

Marketing Strategy & Campaigns

Marketing Strategy & Campaigns

 Our experience working in global markets  mean we understand the importance of adapting campaigns and activity to local  audiences and nuances. We offer

  • Market entry and launch campaigns
  • Creative campaign development—ads, digital content, video, brochures
  • Co-op campaigns with wholesalers and retail travel brands
  •  Paid advertising campaigns 
  • Lead generation and performance tracking

Distribution and Contracting

Distribution and Contracting

Marketing Strategy & Campaigns

Do you understand rates, commissions, the importance of rate parity and how the trade distribution network works globally? 


Our team can assist you to set and distribute rates negotiate agreements with trade partners.


  • Rate and distribution strategy 
  • Contract negotiation & distribution management with DMCs and ITOs 
  • Packaging and product promotion
  • Incentive programs for trade partners
  • Booking system set up and support

PR & Media Relations

Distribution and Contracting

Social Media Management

Earned media is a great way to increase awareness and reach in an authentic and engaging way. Our PR professional are available to create and distribute content on your behalf


  • Press releases, media pitching and brand storytelling
  • Media hosting & press trips
  • Influencer collaborations and content partnerships
  • Coverage in consumer and trade media
  • Media & Influencer famils 

Social Media Management

Distribution and Contracting

Social Media Management

 We work with our clients to create engaging content tailored to their audience that works across the key social platforms.

Whether it's content to build awareness,  grow followers and increase engagement we're here to support your goals.


  • Content creation—videos, reels, photography, blogs to bring your destination to life
  • Community engagement & management
  • Sponsored posts
  • Brand and influencer collaborations

Event Management

Brand & Creative development

Research & Insights

The team have experience managing sales missions, large tourism events and famils and have attended some of the largest tourism events such as ATE, ITB & IMEX.  

  • Organisation of roadshows, sales missions, and launch events
  • Representation at trade shows and events
  • Attendance and organisation of B2B networking functions and events

Research & Insights

Brand & Creative development

Research & Insights

We understand trends, competition, and distribution landscape and use these insights to provide strategic guidance to our clients . 

  • Market Analysis
  • Competitor benchmarking
  • Consumer and trade insights
  • Market entry strategy
  • ROI-focused reporting & analysis


Brand & Creative development

Brand & Creative development

Brand & Creative development

 From brand strategy, a full rebrand, logo design to a refresh or redesign of your marketing collateral such as business cards, signage, brochures, or your website our talented design team are here to help. 

  • Brand Strategy
  • Brand guidelines
  • Brand templates
  • Logos
  • Website development

Email Marketing

Product Development

Brand & Creative development

We'll create effective email campaigns to reach your target audience, increase brand awareness, and drive sales. 


Content Creation

Product Development

Product Development

 From websites, blogs, video, brochures to social content tailored for different channels, our team will ensure your content engages and inspires your audience.


Product Development

Product Development

Product Development

Would you like to reach new audiences and increase visitation? 


By blending market insights with consumer trends, we can help you develop new or enhanced products, tours and experiences that align with different market needs. 


MICE

Translation & Localisation

Translation & Localisation

 We connect your destination or product with Australia and New Zealand’s MICE market. Through targeted representation, sales calls and roadshows to tailored proposals and networking events, we make sure your brand is front of mind when decision-makers choose their next MICE destination or partner. 


Translation & Localisation

Translation & Localisation

Translation & Localisation

 Communicate with confidence across cultures. Our team provides professional translation and localisation services for marketing collateral, itineraries, contracts, and digital platforms, ensuring your message resonates authentically with international audiences. 


Our audio guide solution allows you to translate attraction interpretation and tours allowing you to diversify and grow your business through new audiences.

Account Management

Translation & Localisation

Account Management

 We act as an extension of your team in market, managing day-to-day relationships with key trade partners, wholesalers, airlines, and retail networks. Our role is to respond quickly to enquiries, maintain accurate product information, provide consistent and regular communication and nurture long-term partnerships on your behalf. 

Read the latest in tourism news

Copyright © 2022 Lotus & Pearl

This website uses cookies

We use cookies to analyze web traffic and optimize your experience. By accepting our use of cookies, your data will be aggregated with all other user data.

Accept